TROY – Troy University's John M. Long School of Music has launched a major fundraising effort to become an All-Steinway school.
The campaign will officially kick off in November, said Dr. Larry Blocher, Director of the Long School.
“Since 1853, Steinway and Sons pianos have set an uncompromising standard for sound, touch, beauty and investment value," he said. “The All-Steinway distinction is a mark of prestige held by few institutions."
To become an All-Steinway school, 90 percent of the institution's pianos must be Steinways or Steinway designed, said Jon McClaran, of the Alabama Piano Gallery, who is partnering with the University in the effort.
“Troy University's decision to support the All-Steinway initiative is an indication of its continuing commitment to academic excellence," he said.
Additional details about the fundraising program will be made in the coming weeks.