Be an entrepreneur, Barnes and Noble exec tells TROY grads

Posted: Friday, 27 July 2007

EDITORS/NEWS DIRECTORS: A photo gallery of high-res photos covering all of today’s events (commencement and building dedications) is available at

TROY—Max Roberts, President of Barnes and Noble College Booksellers, urged Troy University graduates to follow the lead of America’s entrepreneurs in pursing their dreams, regardless of their career choice.

Roberts spoke to almost 200 graduates Friday at the summer commencement ceremony held in Sartain Hall on the Troy Campus.

“Entrepreneurial spirit and leadership are not just for business majors,” Roberts said. “The characteristics of an entrepreneur are essential for making each and every one of your goals a reality—no matter what they might be.”

Roberts urged graduates to adopt five principles of entrepreneurs to achieve success:

  • Live with integrity;
  • Have a plan for everything;
  • Execute your plan;
  • Be dynamic; always seek new ways to grow and new things to learn; and
  • Be confident in yourself and your plan.

“Be passionate about your goals,” he urged. “Let your excitement and enthusiasm shine through, even in the bad times, and always keep moving forward. That is what successful entrepreneurs and successful people do.”

Roberts joined Barnes and Noble College Booksellers in 1996. Under his leadership, Barnes and Noble has almost quadrupled the number of colleges it serves. A graduate of Oklahoma Christian University, Roberts served in several senior executive positions with Petrie Retail, R.H. Macy & Company and May Department Stores before joining Barnes and Noble.

Dr. Jack Hawkins, Jr., Chancellor of Troy University, presented diplomas to graduates from 16 U.S. states and 12 foreign nations.