Troy University has been recognized by Princeton Review, U.S. News and World Report, Military Times and more as having some of the best undergraduate programs in the Southeast and nation. Whether you are graduating from high school, transferring from a two-year school, or completing your degree as a working adult, TROY offers a wide variety of associate and baccalaureate degrees that will open doors to career opportunities.
Graduate study can help you achieve your career goals! Holders of advanced degrees will be in high demand in the next 10 years, according to the Bureau of Labor Statistics, and U.S. Census data shows that advanced degrees increase pay and prosperity Troy University’s Graduate School offers advanced degrees in all five of the University’s academic colleges: education, business, arts and sciences, health and human services, and communication and fine arts. In addition, TROY’s commitment to flexibility means that you have in-class, online and blended options. Plan for your next career by completing your graduate education at TROY. Innovation, knowledge and creativity are all elements for success. Get started today!
Schedule your campus visit today and start getting to know TROY.
Campus visits are the most important aspect of the college decision making process. Visits give you the opportunity to discover what makes our unique University the right fit for you. TROY welcomes you to come and see what makes our campus different, one that you will want to consider your home away from home.
We invite you to register for a visit Monday - Friday at 10:00 a.m. or 2:00 p.m. or on specified Saturdays for a TROY Tour or Trojan Day event.
*Students interested in visiting other Alabama campuses must contact the specific campus for visit information and registration as available dates and times vary.
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TROY Service Centers meet the needs of working adults, including military, government agency civilians, teachers and future business leaders who want the opportunities that come with earning a degree. Because adult learners often have different educational needs than traditional students, courses are provided at times and in formats designed around people who work and have other commitments for their time.
TROY Service Centers
Are you curious about learning in the online environment? Would you like to take an online class, but feel that you need more information? Discover more about learning in the online environment, the skills and technologies that are required, as well as some helpful tips on how to become a successful online student.
A Bachelor of Science in Business Administration in Global Business with a concentration in marketing highlights the importance of marketing within the context of a global business framework. It offers you an opportunity to gain proficiency in the concepts, skills and techniques necessary to implement strategic marketing efforts.
This program is offered in a blended format, which means a combination of online and in-class courses may be required.
The degree focuses on the essential role of marketing within an organization and providing superior value to its customers in a global context. The field is broad. Success involves understanding an organization’s customers and their preferences, then guiding the organization’s efforts to meet those preferences. This effort can involve developing new products, determining promotional strategies, selecting appropriate pricing structures or managing distribution efforts.
This BSBA is the degree for individuals seeking roles with a marketing emphasis in business, government, the U.S. military and not-for-profit organizations, both in the United States and the world over. Opportunities lie primarily in the fields of marketing management, brand management, entrepreneurship, distribution management, global business, promotion management, marketing research, retail management and personal selling. This degree also prepares students for admission to graduate programs in business and professional schools of law.
The Sorrell College of Business is committed to helping you achieve your educational goals by providing highly flexible degree programs and courses. Options are available for both full-time and part-time students through a variety of times and delivery platforms, including traditional day classes, night and weekend classes and online courses.
Faculty members are highly qualified and possess diverse academic and business backgrounds. Because our faculty members have real-world experience, course instruction focuses not only on vital concepts but also on practical application of these concepts.
As a recipient of the BSBA in Global Business with a concentration in marketing, you will have the knowledge, skills and attitudes necessary to understand and cope with the challenges faced by business and organizational leaders in a dynamic, global workplace. The curriculum is highly relevant to the needs of students and the requirements of their employers. TROY’s relevant curriculum and highly qualified faculty provide students with the foundation to become successful leaders in business, industry and government.